Jeff Zelaya

MediaWhiz presents at FIU’s AMA Industry Night

On October 5th 2011 the AMA @ FIU hosted representatives from four companies, so that attendees may have an inside look at current trends and practices in the fields of marketing, advertising, public relations, management, and many more. I got the opportunity to represent MediaWhiz’s as one of the speakers at this event.

For career opportunities with MediaWhiz please send a cover letter and resume to

Also feel free to look over the slideshow and the video of the presentation below.


Highlights of Search Marketing Expo East in New York City

In order to stay up to date with the latest developments in the search marketing world, the Media Whiz Search Team attended SMX East, a 3 day event touted as “The World’s Leading Search Engine Marketing Conference.” The event did not disappoint – hundreds of marketing, tech and business professionals came from all over the world to take part in this event which is organized by the industry’s leading online publication:

The workshops covered a variety of topics ranging from SEO, PPC to Social Media. There was also a lot of buzz around the hot topics of:

  • Social signals and the part that they’re playing in the SERPs
  • Local SEO and its importance due to the omnipresent smartphones
  • Retargeting and its effectiveness in branding and conversions
  • Video Optimization and its role in marketing strategy

The 3 days were full of back to back workshops full of actionable tactics and best practices that when implemented will help MediaWhiz get even better at driving traffic and increasing conversions for our clients. Besides the educational side of the event the networking side also proved to be fruitful as we managed to set meetings with our technology partners, clients and future clients.

In the next couple of weeks I will be packaging comprehensive high level course of my key takeaways from the show and sharing it here on my blog. Be sure to check back soon.

SMX East 2011 New York City Media Whiz