Disclaimer: The following LinkedIn Beginner Tips might be outdated. For the newest LinkedIn Beginner Tips check out LinkedIn University.
So I’m sure you’ve heard a lot about LinkedIn recently especially with their IPO launch today. For those that are fairly new to LinkedIn or have not used it yet then this LinkedIn Beginner Tips post is the perfect place for you to start. I would like to share with you some tips on how to maximize and leverage this great social media platform. LinkedIn is a great tool to build your business and relationships with people within your niche. If you apply the following tips and follow my advice you can quickly see results from your efforts. The great thing about LinkedIn is the huge network of people that it connects you to in such a short amount of time.
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I’ve been using LinkedIn for over a year now and have accumulated 1,427 connections and those 1,427 connections have opened me up to a potential of 10,757,548 professionals and that grows by the day. If you know how to use LinkedIn correctly those groups of people have the potential of connecting with your business and what you have to offer.
One of the keys when using LinkedIn is finding the right people to connect with, you will get the best results if you are targeted and strategic in your efforts. My favorite way to do this is by joining “Groups” related to my niche, interests or geographic location.
Joining groups on LinkedIn is the best way to start building your network of people to connect with. The key is to jump in, get involved, have discussions and start connecting. Make it a goal to add new connections every day to your network and over time you will see great results.
The most important thing is to have your LinkedIn profile 100% complete. I can’t tell you how many people I’ve seen with subpar and incomplete profiles. Having an incomplete profile can hinder you from getting found and also from making solid connections with other. The more information you can share about your business the better, be professional and finish what you start.
Getting recommendations is an important thing on LinkedIn. Recommendations give you added credibility and showcase your talents better. Sure you can brag all you want about your skills but when others are able to do it for you it looks a lot better. Find someone within your network…a friend or a colleague that trusts your work and ask them for recommendations please, please, please do not ask someone for a recommendation that is not familiar with your work or if you have a weak relationship. Chances are that you won’t get the recommendation and might come across in a bad way. As you can see I have been given over 60 recommendations and this has been a great credibility building factor it also gives you preference in discussion groups and in search results. Continue to build those recommendations and see the great results that come from that.
As a public speaker and LinkedIn trainer, I am always looking for ways to improve the visibility of my page. I have had great LinkedIn SEO success by setting up my profile with target keywords. Take a look at the screenshot and tell me which keywords you believe I’m optimized for. I am also in the process of building links to my LinkedIn profile and will keep you updated and share those results with you. Do you have any LinkedIn tips that you would like to share? Post them in the comment box below. I will also be sharing some more advanced LinkedIn tips.
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